Customer experience platform

Turn every comment into action.

DAX Feedback replaces paper complaint books with a fast QR-based experience, a live administration panel and clear service analytics.

No app requiredBrowser-based administrationReal-time analytics
DAX GroupZebra Technologies
Independent Software Vendor

Customer feedback software that can sit alongside Zebra-powered retail, service and frontline operations.

How it works

From QR scan to resolved case in three simple steps.

No complex customer onboarding. Place a QR code, collect structured feedback and manage every response from one browser-based workspace.

01

Scan

The customer scans a QR code at the counter, on the receipt, at the table or inside the service area.

02

Submit

They select a rating and category, add a comment and optionally leave contact details — without installing an app.

03

Respond and improve

Your team receives the case instantly, replies, updates its status and uses analytics to identify recurring service issues.

Capabilities

Everything required to manage customer feedback at scale.

A focused toolset for single locations, multi-site networks and service teams that need clear accountability.

01

Web administration

View every review in one place with search, filters, processing statuses, customer replies and data export.

02

Service analytics

Track rating distribution, feedback volume, category trends, response time and location-level performance.

03

Structured categories

Separate compliments, complaints and suggestions so each type follows the right internal process.

04

Customer history

Customers can revisit previous feedback and see company responses, creating transparency and trust.

05

Multi-location control

Compare branches and teams through a central dashboard with unified analytics across the network.

06

Flexible integration

Connect feedback data with internal systems and extend the platform with branding, languages or loyalty workflows.

Interactive preview

Manage reviews, priorities and responses from one live workspace.

Select a review below, write a response and mark it resolved to see the workflow in action.

Customer feedback

All locations · Today

Total reviews24+18% this week
Average rating4.8Above target
Open cases03Requires response
Avg. response18mWithin SLA

Latest reviews

Click to select
AM
Anna M. · ★★★★★

Excellent service. The team solved my request quickly.

Open
JD
Jonas D. · ★★★☆☆

The waiting time was longer than expected.

Open
LS
Laura S. · ★★★★★

Helpful staff and clear communication.

Resolved
MK
Marek K. · ★★★★☆

Please add clearer wayfinding near the entrance.

Open

Rating distribution

Last 30 days
5★
78%
4★
14%
3★
5%
2★
2%
1★
1%
M
T
W
T
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Selected: Anna M.

Excellent service. The team solved my request quickly and professionally.

DAX Group | Zebra Technologies

Connect feedback with the frontline operation.

As an Independent Software Vendor for Zebra Technologies, DAX Group builds software around real operational workflows. DAX Feedback can complement Zebra-powered retail and service environments by adding a direct customer-experience layer.

Frontline-ready workflows
Browser-based access
Operational data context
Enterprise integration
DAX GroupZebra Technologies

Software and hardware working around the same customer journey.

Use Zebra technology for operational execution and DAX Feedback for structured customer input, response accountability and service analytics.

RetailService locationsHospitalityFrontline teamsMulti-site networks

Start collecting better feedback

Launch a clearer customer conversation.

Tell us about your locations, service model and reporting requirements. We will show how DAX Feedback can fit your customer journey.

info@dax-group.kz+7 707 050 80 60Astana, Kazakhstan

Submitting opens your email client with the completed request addressed to DAX Group.